Ep. 068 4 Steps to Becoming an Expert in Your Niche

Uncategorized Oct 19, 2020
 

Listen to this episode below:  

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Do you want to be seen as the “go-to gal” in your industry or niche?

The best way to earn more as a virtual assistant is to be seen as an expert in your field. And unfortunately, that kind of status doesn’t just happen by accident. If you want to stand out as the authority on your niche, you’re going to need to totally immerse yourself in your area of focus and show up consistently for your audience.

On today’s episode of The Support Squad, I’m sharing 4 Steps to Becoming an Expert in Your Niche. 

Tune in to hear: 

  • Why it’s important to be super excited about your niche
  • How to get the latest information about your industry
  • The #1 thing that sets leaders apart from run-of-the-mill service providers

#1 Choose an area of focus that absolutely excites you

Your virtual assistant...

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Ep. 067 3 Things Virtual Assistants Can Say Instead of "I Don't Know"

Uncategorized Oct 12, 2020
 

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Do you ever feel tempted to say “I don’t know” when I client ask you a question you don’t know the answer to or asks you to do something you’ve never done? 

Of course as you’re starting your virtual assistant business, there are going to be things that come up that you just don’t know the answer to. That being said, one of the most important qualities that people are looking for in a virtual assistant is resourcefulness (trust me I’ve done the research on this.)

On today’s episode of The Support Squad, I’m sharing 3 Things Virtual Assistants Can Say Instead of “I Don’t Know.” 

Tune in to hear:

  • How your skills may easily transfer from one software to another
  • Why it’s important to be resourceful and be able to find information on the internet
  • ...
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Ep. 066 How to Hustleproof Your Business and Understand the Facebook Algorithm with Minessa Konecky

Uncategorized Sep 28, 2020

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Two things that I've been talking about a lot with virtual assistants in The Support Squad lately are how to simplify and streamline your business and how to demystify Facebook and get your posts seen. 

My guest on the podcast today magically happens to be in expert in both of those things. Minessa Konecky is a business coach and social strategist and she's here today to teach us how to identify the places in our business that are leaking our time and energy and how to master the Facebook algorithm so that you can use it for major impact in your business.

Minessa totally speaks my language and even made me cry when she told me about her grounding morning ritual. You guys are going to LOVE her, so let's dive in.

Let me tell you a bit about Minessa:

Minessa Konecky is a business coach and social strategist....

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Ep. 065 3 Steps to Turn Your Existing Skills into an Online Business

Uncategorized Aug 29, 2020
 

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When you hear that it's possible to turn your existing skills into an online business as a virtual assistant, it can be hard to fill in the dots. How does my past experience as a preschool teacher translate to the online space?

It's all about looking back at times when you innovated or created something that made your life or someone else's life easier and figuring out the steps you need to take to bring that skill to life online.

In this episode of The Support Squad, I'm sharing my 3 Steps to Turn Your Existing Skills into an Online Business.

Tune in to hear:

How to determine which of your skills could be most valuable

The process for leveraging your skills into in-demand services

How to set yourself up for scaling and refining your services

Step 1: Identify Your Natural Skills & Strengths

First, I want you to sit down...

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Ep. 064 Set Your Virtual Assistant Business Up for Success with Legal Foundations with Layne Lyons, JD

Uncategorized Aug 24, 2020
 

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Do you ever suddenly get a deep sinking feeling about your business? It’s kind of like the feeling you get when you’re about to go to the dentist, but you know you haven’t been flossing. It’s a fear that comes from knowing that the foundation of your business is not totally solid.

Maybe you’re using a weird, cobbled together contract or you don’t have terms & conditions set up on your website. These little cracks in our foundation can really sit in the back of our subconscious as business owners and come out during really important times like when we’re trying to make a sale or hire a subcontractor.

Today on The Support Squad, I’m excited to introduce you to Layne Lyons, JD. She’s a legal expert for women entrepreneurs and as she says “When we’re in fear we cannot...

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Ep. 063 How to Manifest Your Dream Clients

Uncategorized Aug 21, 2020
 

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What do you think when you hear the word “manifest”?

To me: “Manifesting” is not just a fluffy, woo-woo concept. It’s actually a powerful business strategy!

For service providers, learning the basics of manifesting can help you to land your dream clients and begin building a business that LIGHTS YOU UP.

Today on The Support Squad Podcast, I’m sharing my 3-step manifestation process: VISUALIZATION + ELEVATED ENERGY + ALIGNED ACTION. If you’re ready to let go of your lackluster clients and find those business BFFS, this one is for you!

Tune in to learn:

How to elevate your energy so that you’re attracting the right people

How to use visualization to begin the manifestation process

and how to make an action plan to bring your dream to reality!

Step 1: Visualization

Are you a fan of...

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Ep. 062 How to Create an Aligned Social Media Strategy for Your Virtual Assistant Business

Uncategorized Aug 14, 2020
 

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If your social media strategy feels draining and exhausting…it’s time to get aligned!

There is no true social media blueprint for virtual assistants. The only strategy that will work for you is one that feels intuitive and creates results for your specific business.

The good news is that if you can uncover a more intuitive way of doing social media, it becomes a lot more easy and fun! (Yay, happy businesses!)

Today on The Support Squad Podcast, I’m sharing How to Create an Aligned Social Media for Your Virtual Assistant Business.

Tune in to hear:

How to choose which platforms to focus on

How to harness your creativity and storytelling skills so that you can create more engaging content

Why the strategies that work for one person might not work for you

How to simplify and automate social media so it doesn’t...

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Ep. 061 The Power of Social Proof: Using Testimonials to Gain Trust and Authority

Uncategorized Aug 07, 2020
 

Listen to this episode below:  

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Social proof is one of the most powerful marketing tools for virtual assistants! (By the way, "social proof" is really just a fancy word for testimonials.)

In this episode of The Support Squad, I'm talking about all things testimonials and how you can use them to attract your dream clients, even in the beginning of your business.

Tune in to hear:

 When to ask a client for a testimonial

 The answer to the age-old question: "How do I get testimonials if I've never had a client?"

 How to make it easy for your clients to give you a testimonial

 The best ways to leverage testimonials in your marketing

Why do you need testimonials?

As a business owner, you are responsible for building trust with potential clients. Unlike in the employer-employee relationship, your potential clients aren't going to see your job history or...

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Ep. 060 My 4-Step Process for Making Tough Business Decisions

Uncategorized Jul 31, 2020
 

Listen to this episode below:  

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Are you feeling bombarded by decisions as you're building your virtual assistant business? Common ones include: which logo to choose, LLC or Sole Proprietorship, which services to offer, etc. With so much information available to us, it can be hard to make a choice and stick with it!

In this episode of The Support Squad, I'm sharing my 4-step process for making tough business decisions and how it will make you a more profitable business owner!

Tune in to hear:

  • Why you should choose a few trusted sources to ask for advice
  • The importance of inner reflection when faced with a tough decision
  • Why you should declare your decision out loud
  • What you have to do after you've made your decision to solidify it

Step 1: Find Trusted Sources

Scrolling through social media or Googling obsessively will put you into a state of analysis paralysis!...

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Ep. 059 Connecting with Your Clients + Gaining New Ones with Click-Worthy Emails with Tiffany Lewis

Uncategorized Jul 27, 2020

Listen to this episode below:  

 Subscribe to The Support Squad Podcast: Apple Podcasts | Spotify | YouTube


As my friend Tiffany explains, trying to stand out on social media is a bit like speed dating while connecting through email is more like a romantic dinner date. 

When you’re trying to build an intimate connection with potential clients, you can’t underestimate the power of email. After we’ve been invited into someone’s inbox we have the opportunity to build a deep connection that can be nurtured over time.

Today on the podcast, conversion copywriter Tiffany Lewis is here to share how to connect with clients and gain new ones with click-worthy emails. 

Listen in to hear why email marketing is still one of the best ways to connect with your audience, how to write subject lines that make people what to open, what kinds of content you should be sending to your list, and Tiffany’s pro email marketing tips...

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