Ep. 032 From Stay-At-Home Mom to Virtual Assistant and Coach in 6 Months with Peggy Re James

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A year ago, Peggy Re James was a stay-at-home mom who was ready to do something more. 

She stumbled upon virtual assisting in a Facebook ad and the rest is history. Within 6 months she had leveraged social media to build a successful virtual assistant business. 

Peggy Re James is now a business coach for virtual assistants. She is passionate about helping virtual assistants scale their businesses by giving them both the foundation they need, as well as proven marketing strategies to help propel them quickly to a full-time income! 

In today’s episode of the Support Squad Podcast, we’re chatting about how Peggy’s journey as a virtual assistant began, how she balances being a mom and a business owner, and how she’s used relationship marketing to build her business. 

This one’s for you if you’re struggling to balance mom-life with your new business and you’re wondering “Is this even worth it? Will I ever make it?” (Spoiler alert: you will.)

Peggy’s Virtual Assistant Journey

About a year ago, Peggy was feeling a little bit down about being just a mom and wife. She wanted to be able to contribute to her family and impact more people. Then she stumbled across a Facebook ad about becoming a virtual assistant that piqued her interest. She watched the 90-minute video and decided to go all in!

Peggy looked into virtual assistant courses, but none of them felt like a good fit., Instead, she listened to tons of podcasts, read books, and watched YouTube videos to learn everything she needed to know to get started.

How Peggy Found Clients in the Beginning

Peggy’s first client was a friend who posted on Facebook about needing social media help. She reached out and while he couldn’t pay an ideal rate, she was able to gain some experience and some confidence. Her advice: Let go of fear and put yourself out there! 

From there, Peggy became active in Facebook groups and on Instagram, and within 6 months her business was so solid that other virtual assistants starting reaching out for advice. She now mentors other virtual assistants with 1:1 coaching and her group program.

Balancing Being a Mom and a Business Owner

Peggy encourages other moms to release the idea that things will be perfect! No day will go exactly as planned. Asking for support from her family and her husband helped a lot, and like many of us, she worked at night and during nap-time at the beginning.

Now that she’s advanced to the next-level of her business she’s been able to hire a part-time nanny. She reminds us that things will get better! To help get over the hump, Peggy always kept her end goal in mind. 

Using Relationship Marketing, Content Marketing, and Market Research in Your Virtual Assistant Business

Peggy believes that the key to success in your virtual assistant business is building relationships! (I do too!)

In her exclusive training for Support Squad members, she’ll be teaching us how to reach out to our dream clients on Instagram and Facebook in a non-sleazy way and how to create content that resonates.

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